Practical strategy, grounded decisions, and clear next steps, built from real-world retail experience.
Together, we’ll roll up our sleeves and build
✨ Clarify your pricing, margins, and retail readiness
✨ Identify what’s actually holding growth back
✨ Focus effort where it delivers real commercial impact
✨ A simple sales path that actually works
✨ Build a clear, practical plan you can implement immediately
This isn’t a course.
It’s 1:1 mentoring for makers, retailers, and product founders, tailored, straight-talking, and built to move the needle.
⚡Spots are limited each month.
When they’re full, they’re full!

After 40+ years on shop floors, in back rooms, boardrooms and buying rooms, fixing real-world retail messes, I’ve developed an instinct in knowing what’s quietly getting in the way.
The kind of things that don’t show up in spreadsheets, but absolutely show up in results.
I look at the real stuff.
Your product. Your packaging. Your pricing. Your store, Your operations, and setups.
My job is to pull the curtain back, cut through the jargon, and show you what’s actually going on, so you can stop guessing and start making decisions that make sense.
Sometimes that’s a Power Hour.
Sometimes it’s ongoing mentoring and strategy.
And sometimes it’s just someone experienced telling you, plainly, what’s off and what to fix first.
I’m here to give clarity, perspective, and practical guidance from someone who’s been in the trenches (and has the scars to prove it!)
If you’re creating a physical product and exploring retail or wholesale pathways, clarity here matters more than speed.
Retail buyers aren’t mysterious, (okay - some are!) But they are ruthless with their time.
If your product isn’t signalling “ready” fast enough, it gets passed over.
I work with food and product brands to understand what retail buyers are actually looking for, and whether your product is communicating that clearly.
Let's make sure the right things are clear, credible, and UNMISSABLE to the people who matter.
Want a shortcut?
Grab a Power Hour and let’s map out your next move.

Retail isn’t about convincing buyers,
it’s about removing the reasons they hesitate.

If customers can’t tell why you’re different.. they’ll default to familiar.
Growing a retail business isn’t about doing more, it’s about making better decisions under ever changing real-world constraints.
I help independent retailers strengthen performance, improve commercial clarity, and compete confidently without copying bigger players.
I spot the blind spots that stop people from buying, returning, or talking about you. But we can change that by;
This isn’t about working harder or shouting louder.
It’s about removing the noise, strengthening the signals, and making your business Unmissable for the right customer.
Need Fast Clarity?
Book a Power Hour, and let’s untangle the mess.





